So for those entrepreneurs, Shopify gives you a 14 day free trial. And I wasted it;. If I knew what I know now about Shopify and my own brand, I probably would have waited to start the trial.

Learning is all about growing pains.

Plan

Before you go inputting your information into Shopify, stop and think it through. If you do not have a solid plan, those 14 days will find a way to pass you by. Take the time to figure out what you want to sell. Services, clothes, tech items or your own creations…figure that out.

Brand

I talk a lot about branding yourself in my members only chapters that you can find here. In short, you need to figure out why you are looking to open this store and what that means for you. A brand always needs to answer the why before you can answer anything else.

Domain

A company with their own domain looks more polished. I purchased my domain through GoDaddy for a whopping $1.99. You can even add in an email service if you want to be completely on top of things. Keep in mind that most people prefer .com or .org websites.

Simple

So because I am a perfectionist, I needed my website and products to be perfect. I spend more time than I should have perfecting the photos, the captions and aesthetics. While I do think it’s important, I realize that instead of having 150+ items I could have put up 10-20 to start. Overall just keep it simple until you figure things out.

There are so many other things I could share, but I’m saving the juicy stuff for my members. Check out the branding page in order to get more info and don’t forget to comment, like and follow!!

XO

Brooklyn

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